Shop Talk


Posted on January 11, 2017 by Yodit Solomon

Starting a new year means new fashion! What better way to celebrate new trends then to scope award season style. First show on Lettie Gooch's radar was the 2017 Golden Globe Awards.

The night was full of glamour and stand outs!  The stars showed up and showed out this year, making it hard to choose favorites. However we managed to narrow down our Top 5 best looks, Here's who made our list: 

5. Viola Davis in Michael Kors

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Davis looked gorgeous in this rich yellow one-shoulder, cross strapped dress. It was the perfect length and carried a slimming silhouette on the Fences star.

4. Michelle Williams in Louis Vuitton 

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This off the shoulder number screams elegance. This white lace detail is is sweet and chic. The black bow choker accessory also added character to the look.

3. Evan Rachel Wood in an Altuzarra custom tuxedo

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Wood absolutely killed it in this custom tux! The cut and style on this ensemble was absolutely fitting for a chick like her. The slick back waves in her hair truly pulled this look together.

2. Lily Collins in Zuhair Murad Couture 

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Can we say princess status? This regal couture dress made Collins look like royalty. This soft pink gown was showered  with sheer and sequin detailing . Her look recreated the standard of award show style.

1. Tracee Ellis Ross in Zuhair Murad Couture 

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Ross certainly shined bright that evening! This look says magic with its body curving silhouette, silver sequins, strategic lining, and strapless neckline.

Goregous right? Now it's time to pick up your jaw, and share your favorites with us!

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2016 Customer Looks!

Posted on December 30, 2016 by Yodit Solomon

As we reflect back on this year, the memories that stand out the most are with our  beloved customers! They have made styling in DC so much fun! In order to show our appreciation, we thought we'd shout out some of our favorite customer style moments of 2016.

Abigail Romo Rocking Active USA

She just looked too cool in the the Padded Blue Bomber jacket!

Anna Bokina in JW Signature!

Anna looked absolutely chic in the JW Signature Choclate fur vest. This was one of the first looks carried in 2016! :)


Elenor in JW Signature!

Elenor visited us in early 2016 and looked awesome in this long sleeved rayon jumpsuit.

Stephanie Chan in The Odells!

When this gorgeous smooth dip dye smock by The Odells arrived at Lettie Gooch, we couldn't wait for our customers to give it a try. Stephanie looked adorable when she tried it on! 

Priscilla Boadu and Mari Andrew in GAEA and Beulah Style!

These two showed us how to rock the Teddy Bear Coat and the Blue- Black Faux Fur Coat. They even had fun mixing and matching for us!

Marisa Milton in Collective Concepts!

Marisa rocked the  Striped V-Neck  Shift dress by Collective Concepts. This beautiful, earth toned number fell on her so sweetly! 

Shelina Foderingham in Collective Concepts

2016 was the year of the open shoulder looks and veteran customers like Shelina knew it. She looked stunning in this sophisticated haltered dress!

Emily Platt and Rachel Pfeffer in Prarie Underground and 19 Cooper!

These two were an absolute pleasure to style! They mixed, matched, and crossed brands when pairing the Soft Modern Open Cardigan by Prarie Underground, and 19 Coopers Black/Ivory Floral  and Black Jumpsuits! 

Shannon Boyle in Prairie Underground!

One of our favorites Shannon, looked amazing in the Leaf Minor Denim jacket by PU. This look takes denim jackets to next level thanks to her!

Tori Partridge in Alexia Admor!

Our Retail neighbor Tori, looked absolutely gorgeous in the sleeveless sequin dress. This chic look hugged her figure beautifully!!

Meghan Neary in Closet London!

Meghan looked so vibrant in this house favorite! The drop waist tiered dress was a fun and flirty look this year!

Stephanie Heishman in Alexia Admor!

Stephanie truly shined in this holiday number! This gold sequin mesh dress is a YES! 

We appreciate the Lettie Gooch community letting us style you in 2016! Cant wait to share  2017's looks with you all!

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2016 : A Year in Review

Posted on December 28, 2016 by Yodit Solomon

2016 has been a wild ride at Lettie Gooch! From completing our first full year at our Shaw location, hosting events, and carrying cool trends. In honor of it coming to a close, we would like to reflect on our top 5 favorite moments! 

5. Hosting the Girls Do! event.

Girls Do! Is a brand who's goal is to create and encourage a community of women to take chances,learn new skills and discover talents that in turn will empower them to become better versions of themselves. Their goal is to also help women connect with one another ,and build great relationships!

They had organized ice breaker games to help everyone connect, gave out gifts, and encouraged mingling over snacks, sweet treats, and drinks.

4. Fox 5 News Zip Trip Feature!

On July 22, 2016 we were featured on Fox 5 News Zip Trip segment for their Shaw edition at Carnegie Library! Yours truly was featured on TV as one of the go to businesses to visit in the one of the oldest neighborhoods in DC!

The best part about this experience was being able to have some of our awesome customers model our favorite looks!

3. New York Times Travel Feature! 

This year was also a great year for press at LG. The New York Times featured us in their September 11th issue in the travel section!

Their piece titled, "Five Places to Go in D.C.'s North Shaw Neighborhood" showed us great love as they shared our story and connection to the community. 

2. Shop Small Saturday! 

Being a proud local business in the community, we participated in Small Business Saturday on November 26. 

We celebrated shopping Small by having a sale, treats, drinks, and a DJ. We were also honored to have our first customer be DC Mayor, Muriel Bowser! 

1. Lettie Gooch Turns 10! 

Last but certainly not least, Lettie Gooch turned 10 years old this year!  Thanks to all of your support we were able to celebrate this great feat! Our customers, old and new came out in the celebration as they wore vintage LG favorites, shared cherished memories and of course partied! 


2016 has been an eventful year thanks to the Lettie Gooch Community! We share wholehearted gratitude for the continued love and support. Looking forward 2017 together! 

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BYT's Holiday Gift Guide Shows Love to Lettie Gooch!

Posted on December 06, 2016 by Yodit Solomon

With Christmas being less than three weeks away, it's nearing crunch time to get the best gifts for your loved ones! Every year, one of our favorite online publications, Brightest Young Things (BYT) releases their Holiday Gift Guide to help gear folks to shop exciting local boutiques, and retailers for the season.

In their 2016 edition, they have feature yours truly, Lettie Gooch! To say we're excited is an understatement! 

As part of their Ladies Choice list, they have featured the following pieces:

The dazzling Champagne Jumpsuit paired with the Gold and Crystal Bib Necklace :

The Teddy Bear Coat and The  Long Grey Cut Stone Necklace :

And lastly, the Velvet Tuxedo Blazer, the gold Hoop Earrings with Bar Drops,  and the  Snake Skin Clutch in Gray:

All of these looks are available now both in store and online at Lettie Gooch! 

Happy Holiday Shopping! 

Posted in Gift guide, holidays, shop talk

North End Shaw's Gift Guide Features Lettie Gooch!

Posted on November 30, 2016 by Yodit Solomon

'Tis the season for gift giving, and that means time to get the right gifts for your loved ones!

Lettie Gooch has always adored helping its community find the best gifts to help spread love during the holidays! North End Shaw has recognized that too, as they featured us in their 2016 Holiday Guide

Some of the featured looks include:

The Blue Black Faux Fur Coat:

The Petite Pom Pom Post Earrings:

And The Ada Dress:

These are just some of the awesome gifts you can get for the ones you love this holiday season. Swing by Lettie Gooch today, so gift giving can be made easier!

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Adoring Abiqutie

Posted on October 02, 2016 by Yodit Solomon

The luxury of being a part of the retail community is being able to carry all types of brands and styles in our shop.

This includes our jewelry. Today we are showing love to one of our favorite lines, Abiqutie

We absolutely adore this jewelry line. They are all about handmade earrings. Their techniques consist of using recyclable vegan leather, or bright painted colors on to a pine-wood base. 

Here are a few examples of our top looks: 

Look #1: 

The warm colors on this pair will help gives some pop to your fall ensemble. The cloud shaped outline creates dimension and accented detail to this set.

Look #2 :

These recyclable and vegan earrings makes you feel close to nature. Their pear shaped outline is textured with beige, sienna and chocolate colored accents. They are also centered with an eye shape design as they embrace beautiful Earth tones.

Look #3: 

This pair keeps you calm and collected with its layinging of cool colors. The undefined outline is also easy on the eye.


Grorgeous right? These are just some of the amazing looks you can choose from here at Lettie Gooch. A bonus is that all of the earrings from this collection are lightweight so you won't have to worry about them being heavy on your ears!

Swing by or visit us online to get your favorite look today!



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Trend Talk: The Cold Shoulder

Posted on October 01, 2016 by Danyell Taylor

Go ahead and show a little skin in the season's latest fashion craze, the cold shoulder!  

The peak-a-boo style reveals bare skin between the strap and the sleeve.  The cut-out shoulder look is for fashionistas of all ages and sizes.  Whether its a shirt, dress or sweater, the look is incredibly flattering.

So rock this trend with aplomb and panache.  Your shoulders look great and so do you!  


Look No. 1

Grey Open Shoulder Blouse

The Grey Open Shoulder Blouse sets the trend this season.  


Look No. 2


Open Shoulder Sweater Dress

Step into Fall with style in the Open Shoulder Sweater Dress.


Look No. 3 

Open Shoulder Ruffle Dress


The Open Shoulder Ruffle Dress is perfect for a night out on the town!   


Look No. 4

Open Shoulder Ruffle


The Pink Ruffle Neck Open Shoulder Blouse is a must have this season.


Slip into the season's hottest trend at Lettie Gooch TODAY!  Stop by to select the perfect style for you.  


Fashionably yours, 



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