The New York Times

The New York Times

NYT Pictures"Last fall, the local entrepreneur Theresa Watts moved the women’s apparel shop she named for her Virginia-bred grandmother from around the corner. With its white walls and concrete floor stained golden saffron, the new space and its 18-foot ceilings nicely show off handpicked clothing, much of it from emerging designers."
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Also in Lettie in the News

Washington Post Gift Guide
Washington Post Gift Guide

"What do you get for the hip D.C.-area resident who has everything? Something from their favorite local shop, of course. We asked the owners and buyers at our go-to D.C. stores what they’d most like to receive from their own selection."

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Lettie is in "The Hunt"
Lettie is in "The Hunt"

Lettie Gooch - Fun outfits to shake it up

"It's amazing what a good dress can do for a girl.  With a smidge of effort and five minutes to spare, a well-designed frock and a sharp pair of shoes can turn frump into fabulous.  Incidentally, five minutes is about how long it takes to find something divine in Lettie Gooch, a women's boutique with an old-fashioned name, but nary a matronly shift in sight."

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A True Gem
A True Gem

"Named after the owner’s grandmother, this sassy boutique is a true gem. The personalized customer service, cozy ambiance, and wide selection of special pieces make the store a must in any girl’s fashion arsenal. The collection boasts a wealth of innovative women’s dresses, featuring unique styles that heftily range from $100-300, but there are often sales, and the atmosphere is refreshingly unpretentious."

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